Having the skills to edit clips is just one part of creating a high-quality video. Writing and sourcing content is another time-consuming endeavor.

On Tuesday, the startup Augie, formerly Aug X Labs, commercially launched Augie Studio to simplify video editing. This all-encompassing studio is designed to assist users in creating videos. It addresses the complexity of video editing platforms like Adobe Premiere Pro by incorporating artificial intelligence (AI) models, commercially licensed content, predictive algorithms, and more.

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Augie Studio can help automate nearly every task in the video editing process, including generating the script, generating a realistic-sounding voiceover, sourcing commercially safe content from Getty Images, assembling the B-roll clips to match the script, generating automatic captions, and more. 

It uses large language models from major companies, including OpenAI's ChatGPT, ElevenLabs, Stable Diffusion, and AWS. It packages these models neatly into the Augie interface so that users don't have to worry about selecting different AI tools themselves and can get started on one platform.

In a product demo, Augie CEO Jeremy Toeman compared learning complicated tools like Premiere to edit a quick video to using a helicopter to go to the grocery store -- completely unnecessary. After seeing Augie Studio in action, I see the promise he is talking about.

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As someone who edits video for work and recreation, I was compelled by an Augie Studio feature that assembles your video timeline to match your script, using relevant B-roll from Getty Images. 

Finding, downloading, importing, and cutting B-roll can be time-consuming. Although doing all this by hand might be useful when creating an award-winning film, it may not be necessary for a 60-second video.

Augie Studio lets you swap out videos that don't match the story using simple keyword searches without having to do any trimming or cutting. You can also upload your content and use Magic Search to find the specific clip or action you want from your content. 

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plans to thoroughly test Augie Studio in the future. Until then, if you want to try the tool yourself, you can do so for free with the Lite plan. This plan has a few limitations, such as a 60-second video maximum, two minutes of generated video per month, and no access to premium content. 

The Premium plan, which costs$34 per month, includes the ability to generate two-minute videos, create 10 total minutes of video per month, access to premium content (Getty Images), AI Scriptwriting, Voice Library, Magic Search, and more. The Enterprise plan has additional perks; contact the sales team if you're interested. 

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