Cadastre-se agora para um orçamento mais personalizado!

Chinese market regulator tightens scrutiny on live-streaming e-commerce platforms

16 de março de 2023 Hi-network.com

China's market regulator, the State Administration of Market Regulation (SAMR) has tightened its scrutiny over livestreaming e-commerce platforms. The SAMR has expressed concerns of misleading advertisements by internet influencers who sell goods directly to consumers, as often the products sold are of poor quality. The live-streaming platforms have been advised to conduct self inspections to ensure product quality and if necessary punish livestreamers who sell inadequate products.

 

tag-icon Tags quentes : E-commerce e comércio Defesa do consumidor

Copyright © 2014-2024 Hi-Network.com | HAILIAN TECHNOLOGY CO., LIMITED | All Rights Reserved.