The New York Times has officially approved the use of AI tools for its editorial and product teams, allowing AI to assist with tasks such as generating social media copy, writing SEO headlines, and coding. As part of this shift, the publication has introduced an internal AI tool called Echo and outlined strict guidelines for AI use in news production.

While AI can support research, suggest edits, and help brainstorm interview questions, staff have been warned not to use it to draft or substantially revise articles, nor to input confidential source information. The paper is also exploring AI-generated voice articles and translations into other languages.

This move comes as The New York Times remains engaged in a lawsuit against OpenAI and Microsoft, accusing them of copyright violations for training generative AI on its content. Despite these legal disputes, the paper has approved AI programs such as GitHub Copilot, Google's Vertex AI, and OpenAI's API for select business applications.