While AI holds transformative potential for solving critical issues like curing cancer and addressing global warming, it also poses significant risks, Volker Turk, the UN's high commissioner for human rights, reported. Urgently placing human rights at the core of AI development is imperative, especially as it evolves without a clear safety framework, Turk added. Insufficient transparency, unclear liability, and reliance on private companies without robust oversight are concerning. Thus, Turk stressed that the international human rights framework offers a foundational solution, providing the necessary structure to navigate AI's development responsibly, innovate effectively, and unleash its potential while safeguarding ethical principles.

During his speech, Turk touched upon some aspects where AI seems to have a great impact. Firstly, AI's impact on economic and labor markets is profound, replacing human creatives and reshaping work dynamics. The potential lack of universal social protection may lead to rising inequalities, risking societal disintegration. Additionally, AI models may perpetuate discrimination, posing a threat to marginalized voices. Secondly, amid 70 global elections, the pervasive threat of cheaply produced propaganda and organized disinformation campaigns poses risks to democracy. Protecting against manipulation is vital for preserving democratic values and institutions. Lastly, the rise of easily produced deepfakes poses risks to elections, truth, and societal divisions. Balancing AI's potential to enhance rights with the threat it poses to fundamental rights requires careful consideration.

Therefore, Turk highlighted that the impact of generative AI necessitates a human rights-centric approach, urging states and companies to prioritize the UN Guiding Principles on Business and Human Rights. Considering its varied effects on individuals globally, the framework should guide the entire life cycle of AI development. Ensuring responsible business conduct, accountability, and access to remedies for harm is crucial, and thus, companies and states should conduct regular human rights impact assessments, embracing transparency and addressing immediate risks. Existing tools, including the UN Guiding Principles and the B-Tech project, offer a foundation for responsible AI development.