One of the many great attributes of Connected Mobile Experiences (CMX ) is that it offers a rich location analytics solution. With advanced capabilities like Path Analysis and Correlation,zone-based reporting relies on a minimum of three or more access points which seamlessly detect and report the received signal strength (RSSI) of a client. In simplistic terms we can say that CMX triangulates the location of a client.
Unfortunately (and realistically) not all venues are equipped with 3 APs. Many of our customers, have a large number of satellite offices . Imagine a popular coffee chains or even well known financial institution, who have small branch offices or stores spread across the country. They too need insights into their customer's behavior, even if they don't have multiple AP's
To address the needs of businesses with smaller sites and wireless deployments not designed for location accuracy, we've developed Presence Analytics, which provides priceless customer insights for businesses like those very coffee shops and financial institutions, earlier mentioned.
There are numerous facets of Presence Analytics, here are a few of my favorites:
Does Presence Analytics sound like something your business would benefit from? Great! Then give it a try. We're offering CMX on the cloud beta program for the first 30 customers to sign up. In this program, we will install CMX on Cisco Cloud Services and all you would need to do is to point your controllers to our cloud instance and enjoy the service for two months, free. To qualify for the offer, or if you have questions, please email [email protected].
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