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Egypt has launched a digital campaign titled '#GameChangers' in order to engage the private sector in sustainability. The initiative was launched by the ministry of international cooperation and is part of its 'Global Partnerships Narrative' that aims to build a path towards a greener economy. The campaign that will be based on testimonials from the private sector, including entrepreneurs as well as micro, small, medium enterprises, is expected to run on digital platforms including Facebook, Instagram and LinkedIn and should target national and global youth.
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Desenvolvimento sustentável
Modelos de negócios digitais
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