Chinese smartphone maker Honor has unveiled a$10 billion investment plan aimed at advancing AI technologies across its product ecosystem. The announcement was made by CEO James Li at the Mobile World Congress in Barcelona, where he outlined the company's ambition to evolve beyond smartphones and expand into AI-powered PCs, tablets, and wearables.
The major funding initiative comes as Honor prepares for a public listing, following a shareholder restructuring completed in December. While a date for the IPO has yet to be confirmed, the company appears to be positioning itself as a key player in China's AI race, spurred by growing domestic interest in large language models like those developed by DeepSeek.
Despite slipping to fourth place in China's smartphone market last year, Honor continues to receive strong backing from the Shenzhen local government. Support has included R&D funding, tax incentives, and assistance with international expansion. The company's strategic pivot to AI reflects broader trends in China's tech sector, as firms seek to integrate smart features into a wider range of consumer devices.
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