Have you ever wondered how much time does a recruiter spend reviewing your resume? Place your bets... three minutes? Two maybe?

The actual time you have to make an impact is around6 seconds(according to an eye-tracking quantitative study of recruiters by TheLadders, in 2012).

Bang! 6 seconds for a quick first scan and initial YES/NO decision. Tough, isn't it? (For the recruiter as well!)

I've been a recruiter for over 13 years now, recruiting for all kinds of industries and roles, and the last eight of those have been at Cisco, hiring talent for our sales, services, engineering and corporate functions teams across Europe, the Middle East, Africa and Russia.

That's enough time to realize there are cultural differences around the world that mean you may write a resume differently in Spain (where I'm based) than say in the US.

We could talk about the length. For example, while in Europe a two- to three-page resume is commonly accepted, in the US a single-page document would be more appropriate. We could also discuss including personal information, which is acceptable in Europe but including it in the US would be considered a no-no.

But there are some things a resume should always have, no matter if you're in the North Pole or an island in the Pacific:

1. An organized and easy-to-read layout.

This may seem obvious, but it definitely helps recruiters scan and locate the information they are looking for right where they expect it. According to the study I mentioned above, data points like name, current title/company, current position start and end dates, previous title/company, previous start and end dates, and education are the things capturing the recruiters' attention during that very short span of time.

2. Use your skills, work experience and achievements to tell your story!

Prioritizing the information you want to share is essential; you have a great chance to make your professional history an interesting read! So make sure your resume includes (ideally in this order):

• Clear contact information. Don't hide it!
• Core competencies or transferrable skills you have developed. This is getting more and more important as many of the jobs we will need to fill in the near future haven't been invented yet!
• Responsibilities and key achievements of each role. Also, be sure to quantify wherever possible to back them up and to clearly show progression. Example, if you say you increased sales, how much in what time? Be specific!
• Education and technical skills, keep it short and simple, no need to include that 2-hour Excel course you took back in 2001!

3. Search Engine Optimization (SEO) Keywords.

Chances are the employer is using a resume scanning system to help them go through all the resumes they get. So taking the necessary time to customize your resume to the job and using the same keywords as the employer does in the job description is key if you want your resume to stand out from the crowd and be among the ones the recruiter actually reviews (at least for 6 seconds!).

This applies as well for passive candidates, who aren't formally looking or applying, but want to come up in recruiter searches. (See this article on how to use keywords in your LinkedIn profile.)

Your resume is your first introduction to a recruiter, so make sure it has these items included and you should be set!

Want to work for Cisco? Use that shiny new resume and apply!